Your science has a story. It becomes your growth.
I help health ingredient suppliers sell the value of their science rather than a price per kilo, with messages that R&D, legal and sales all use. I also work with biotechs, health brands, clinics and food groups.
Nutrimedia is where two kinds of expertise meet: nutrition and health science on one side, editorial strategy and marketing on the other.
I am Nicolas Rousseau — a trained nutritionist (biomedical sciences, UCLouvain), more than 5,000 published health-nutrition press articles, 25 years in the sector. I am your single point of contact and the guarantor of every mission, and I activate a network of specialised experts according to your project’s needs: you get every expertise, without coordinating multiple providers.
More about NutrimediaSeven ways to make your science work for you.
Narrative strategy
Clear, differentiated messages shared by R&D, marketing and sales — the foundation for everything else.
AI visibility (GEO)
Being cited when ChatGPT, Perplexity or Gemini answer a question in your category — where your buyers start.
Commercial activation
Tools your sales teams actually use: sales arguments, one-pagers, case studies.
Press & PR
Your expertise in the media that matter to your clients — targeted pitches, opinion pieces, thought leadership.
Watch & crisis
Seeing your market's sensitive topics coming, with a ready answer before they land.
Monthly partnership
Long-term construction: a steady editorial cadence that installs your brand on its market.
One-off missions
A specific, dated need with no commitment: a one-pager, media training, a defence line on a sensitive topic.
Nutrimedia's tools (monitoring, sourced writing, publishing calendar, publication tracking) are built in-house with AI, through vibe coding kept in check by tests. See the workshop.
Three ways to start.
- 01 Free diagnostic
The Blueprint: eight minutes to map your positioning and leave with a three-axis roadmap.
- 02 Scoped mission
A precise need, a dated deliverable. Scope and deadline committed in writing within 5 days, before anything is signed.
- 03 Monthly retainer
Six to twelve months to establish your scientific voice. A mission from the previous 90 days is deducted from the first month.
Three insights to read now.
Health claims: one evidence base for 5 documents
Technical data sheet, one-pager, deck, website, health claim dossier: one study lives in five files. A single evidence base stops them drifting apart.
Wellness 2027: your ingredients in a system, not a product
Mintel announces the Products to Systems shift: why your ingredients within a wellness system are worth more than a standalone active by 2027.
AI hallucinations: 5 tasks to keep in a health claim dossier
AI hallucinations and health claims: invented references, reworded claims, exposed trial data. Five dossier tasks AI must not do alone, and those it speeds up.
