Insights Science, market, regulatory

Science decoded, the business angle included.

Ingredient markets, clinical studies under scrutiny, regulatory, AI visibility. Every insight is sourced — PubMed, EFSA, dated reports — and ends with what it changes for your pipeline.

fermented foods in a jar
Featured Ingredients

Fermented Foods in Europe: A Two-Speed Market

The PIMENTO mapping study of 12,646 Europeans reveals a gap between marketing hype and actual volumes for fermented foods in Europe.

Food micro-segmentation: what's coming for your ingredients
Consumer brands

Food micro-segmentation: what's coming for your ingredients

The SIAL White Paper identifies 6 factors burying the universal food model. Here's what food micro-segmentation changes for your ranges.

Read the insight
Diagram: one evidence base feeding five documents
Ingredients

Health claims: one evidence base for 5 documents

Technical data sheet, one-pager, deck, website, health claim dossier: one study lives in five files. A single evidence base stops them drifting apart.

Read the insight
Woman with short platinum hair and a black dress relaxing in a metal chair, holding a cup, legs stretched out and gazing upward in a leafy park by the water.
Ingredients

Wellness 2027: your ingredients in a system, not a product

Mintel announces the Products to Systems shift: why your ingredients within a wellness system are worth more than a standalone active by 2027.

Read the insight
Diagram: a list of references, some approved, others rejected
Ingredients

AI hallucinations: 5 tasks to keep in a health claim dossier

AI hallucinations and health claims: invented references, reworded claims, exposed trial data. Five dossier tasks AI must not do alone, and those it speeds up.

Read the insight
Diagram: a stream of papers filtered down to a few selected studies
Ingredients

Scientific and regulatory monitoring: 3 streams to automate

Scientific and regulatory monitoring: PubMed indexed 9,612 papers on biotics in 2025, 347 of them randomised trials. Automating means sorting first.

Read the insight
Whey shortage: rethinking protein sourcing for 2026
Ingredients

Whey shortage: rethinking protein sourcing for 2026

The whey shortage is driving sports protein prices sharply higher. How to diversify your sourcing and secure your supply chains without compromising amino acid quality.

Read the insight
How to choose a B2B marketing agency for nutrition and ingredients
Ingredients

How to choose a B2B marketing agency for nutrition and ingredients

Your buyers ask an AI before they talk to a salesperson. The right B2B nutrition agency is no longer the one with the finest portfolio, but the one that makes you citable and scientifically credible. The five criteria.

Read the insight
Postbiotics: 4 strains backed by strong scientific evidence
Science

Postbiotics: 4 Strains with Solid Scientific Evidence

Only four postbiotics are backed by a human clinical trial. Strains, level of evidence and the EFSA framework: a data-driven sort for your dossiers.

Read the insight
McDonald's and GLP-1: a stronger protein offering on the horizon
Health & clinical

McDonald's and GLP-1: A Protein Offering Boost in the Works

McDonald's is exploring adjustable portions and higher protein content in response to GLP-1 medications. What do nutrition guidelines say, and what opportunities does this create for food manufacturers?

Read the insight