Science decoded, the business angle included.
Ingredient markets, clinical studies under scrutiny, regulatory, AI visibility. Every insight is sourced — PubMed, EFSA, dated reports — and ends with what it changes for your pipeline.
Insights — Page 5
Beyond Meat: autopsy of a strategic crash in the world of plant proteins
Beyond Meat's meteoric rise and then sudden fall offers a marketing lesson for all players in the plant protein sector. Here's how.
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Whey proteins and seniors: an untapped opportunity for brands?
Whey proteins can improve cognitive function in older people, but this market remains under-exploited. We take a closer look.
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Probiotics: Navigating the regulatory maze and deploying effective communication strategies
How can we overcome EFSA's resistance to probiotics and develop effective communication strategies?
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Ultra-processed foods: a turning point for the food ingredients industry?
ANSES warns of the risks of ultra-processed foods. What changes are in store for the food ingredients industry? Analysis.
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Plant proteins: who are the newcomers in 2025?
Discover the newcomers to the plant protein sector in 2025: sunflower, microalgae, mycelial fungi and moringa. A complete overview for players in the food ingredients sector
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Food and Drink: how can we stay competitive in the face of the trends of 2025?
The food trends of 2025 deciphered: growth in ingredients, sustainable innovations and strategies for staying competitive.
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